As COO of Abstract and someone with years of experience in security operations, I know how challenging it is to modernize security in fast-moving environments. When the team at Juul Labs came to us, they weren’t just looking for visibility. They needed a practical, high-leverage way to simplify their stack and empower their team to act faster. Here’s how we helped make that happen.

Improving Juul Labs’ Security Posture

Juul Labs, a leader in consumer electronics manufacturing, was looking to modernize its security posture and IT infrastructure. Under the leadership of Pablo Quiros, VP & Global Head of Security and IT, they needed a solution with powerful security capabilities to support their growth, all while operating with a lean team.

“There had been multiple attempts to build visibility into our systems. What we inherited was outdated, overlapping, and broken logging infrastructure.”
Pablo Quiros, CISO at Juul Labs

The Need for a Force Multiplier

Given the lean nature of his team and Juul’s ambitious growth plans, Quiros recognized the need for a solution that could provide powerful security capabilities without requiring a massive headcount or heavy operational lift.

THE CHALLENGE

• Limited visibility into telemetry and attack surfaces
• Difficulty scaling threat detection across a small but specialized team
• Complex, legacy logging systems that were expensive and inefficient
• Slow, resource-intensive processes for pipeline creation and data onboarding
• Rigid tools from legacy vendors that didn’t adapt to Juul’s modern architecture

Juul Labs needed to consolidate its logging and detection systems, gain actionable insight across its infrastructure, and do so in a way that maximized agility and minimized cost.
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Enter Abstract

After evaluating the market, Quiros and his team selected Abstract Security to support their modernization journey.

"The moment we saw a pipeline being built in Abstract with drag-and-drop simplicity, our logging engineer lit up. That kind of usability is rare in this space — and for a small, high-impact team like ours, it’s invaluable."
Pablo Quiros 

Juul Labs chose Abstract’s Pipelines and Analytics products to simplify their security data infrastructure and improve operations without replacing their existing SIEM and saw results immediately. Just an hour after being deployed, all of Juul’s systems and data were up and running, delivering value from day one.

Leveraging the Abstract Security Platform, Juul Labs was able to:

• Quickly deploy data pipelines, decoupling data destinations from sources, enabling improved data quality, threat intel enrichment, and ease of migration
• Cut infrastructure complexity and operational overhead
• Integrate seamlessly with existing tools, including Splunk
• Reduce onboarding time and training requirements
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Proven Results and Return On Investment

Though still early in the deployment, Juul Labs is already seeing strong results:

Increased Operational Efficiency

“What previously took four days can now be done in a single day, freeing up engineering time for high-value tasks. “

Reduced Time to Value

“The Abstract platform was delivering insights within an hour of deployment.”

Improved Visibility & Detection

Juul now has

“full understanding of our attack surface — who, what, where, when, and why.”

Positive Early ROI

Juul expects infrastructure costs to drop by up to 75% over the next year as legacy systems are phased out.
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Why Abstract Security

TIME

“Time is our most valuable resource. Abstract gives us time back — in deployment, in operations, in impact.”

USABILITY

“You don’t need a six-month onboarding. It just works.” 

COST-TO-VALUE RATIO

“The infrastructure is cheaper to run, easier to maintain, and delivers real outcomes faster.”

Looking Towards the Future

Quiros sees Abstract Security as more than a platform — it's a strategic partner.

“We like that Abstract is young and responsive. We feel like we have a voice in shaping where the product goes.”

Juul Labs is also exploring Abstract’s analytics module as part of its broader push to adopt modern, adaptable technologies.

“We’re always looking for ways to extend our team’s capabilities without increasing headcount,” said Quiros. “The analytics capabilities of the platform will enhance our detection and analytics workflows and increase our team’s capacity.” 

Using Abstract, Juul expects infrastructure costs to drop by up to 75% over the next year as legacy systems are phased out. Juul Labs is already seeing strong results in their operational efficiency, improved visibility and detection, reduced time to value, and return on investment (ROI). 

What previously took four days can now be done in less than a day, freeing up resources for other high-value tasks. Additionally, Juul now has a full understanding of their attack surface—with clear answers to the “who, what, where, when, and why” behind security events.

“Implementing Abstract Security brought immediate clarity and efficiency to our security operations. Their platform provided immediate visibility into our security environment, making it far easier to detect anomalies and understand our telemetry in real time. What stood out most was the seamless deployment—it was up and running in under an hour, delivering value from day one. As a lean team, we value tools that amplify our effectiveness without adding complexity. Abstract Security helps us cut through the noise and focus on what matters. The intuitive UI, real-time search capabilities, and the ability to pivot quickly between data sources have significantly improved our detection and response capabilities.

This isn’t just another tool—it’s a force multiplier. 

Abstract has helped us rethink how we approach security operations, allowing us to be proactive rather than reactive.”

Juul Labs is one of several modern enterprises rethinking their approach to security operations with Abstract If you’re looking to simply your data architecture, increase visibility, and move faster without adding complexity, we’d be happy to show you how.